Sony 77" OLED 4K TV (K-77XR80)
Where to Buy
| Retailer | Price | Last seen | Buy |
|---|---|---|---|
 amazon 30-day returns (in store too) | $2,198.00 | Nov 20, 2025, may have changed | Buy Now |
 bestbuy 15-day returns (in store too) · free return shipping · free shipping on $35+ | $2,199.99 | Nov 20, 2025, may have changed | Buy Now |
W WorldWideStereo | $2,449.00 | Sep 4, 2026, may have changed | Buy Now |
E electronicexpress | $2,498.00 | Apr 27, 2025, may have changed | Buy Now |
 B&H 30-day returns (in store too) | $2,498.00 | Sep 4, 2026, may have changed | Buy Now |
Prices are collected from retailer listings; each row shows the date we last saw that price. Return and shipping terms are each store's standard policy from our retailer research (April 2026). Some products and categories have different terms, so check with the store before you buy.
Used & Refurbished
✨ See 2 used & refurbished prices with ShopSavvy ProGet the app →Pros
- •Stunning picture quality with vibrant colors and deep blacks.
- •Enhanced Dolby Vision HDR provides brilliant highlights and shadow detail.
- •User-friendly, built-in Google TV offers seamless smart features.
- •Superior sound performance noted.
- •Highly recommended for top-tier OLED performance.
- •Long-time satisfaction reported by Sony TV users.
- •Good value for the quality offered.
- •Easy setup and operation with clear directions.
- •Enhanced viewing experience with crisp visuals and great color clarity.
- •Wide selection of free channels for diverse entertainment options.
Cons
- •Google TV's operating system criticized as poorly designed and problematic.
- •Intermittent sound dropout issues, especially with apps like Netflix.
- •Frustration over Sony's reliance on Google as the sole operating system.
- •Remote control quality is considered subpar compared to other regions.
- •Need to agree to multiple Google privacy releases for data collection.
- •Some initial issues with TV turning off spontaneously, resolved with soundbar adjustments.
Bottom Line
The Sony 77 Inch OLED 4K Ultra HD TV BRAVIA 8 Smart Google TV (2024 Model) offers exceptional picture and sound quality, making it an attractive choice for top-of-the-line home entertainment, especially for PlayStation® 5 enthusiasts. While its Google TV operating system has received criticism for design flaws, the TV's overall performance and smart features make it a solid investment. If sound dropout issues are a concern, consider thorough setup adjustments or using external audio solutions for an optimal experience.
What Reviewers Are Saying
📚More About Sony 77" OLED 4K TV (K-77XR80)
Discussion
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